THE IDEA
When the store closes, the Christmas magic begins.
After hours at My market, four mischievous Yetis take over the aisles on a festive mission. What begins as a late-night shopping run becomes a fast-paced Christmas adventure — turning the supermarket into a playful world of movement, character and unexpected magic.
01 / The Creative Challenge
Making four CG characters feel truly alive.
The challenge was to give each Yeti a distinct personality while placing them naturally inside a highly dynamic environment. Fast camera moves, physical comedy and constant interaction with products, props and one another required precise control of character performance, scale, contact, timing and spatial continuity across every shot.
02 / The Contribution of THREEDEERS
THREEDEERS brought the Yetis to life through CG character development, animation, VFX and high-end compositing, integrating their performances throughout the My market environment. From fur, expression and body mechanics to object interaction, dynamic camera movement and detailed character interactions, object handling and physical animation, every element was crafted to give the characters weight, personality and believable presence within the film.
PROJECT INFO / VERIFIED
STORYBOARD
From concept to frame.
A glimpse into the visual direction and shot progression behind the film.
The next project people stop for could be yours.
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