THREEDEERSWORK / MR OPAP BASKET

THE IDEA
One idea, pushed all the way through.
A figure made of colour on a basketball court: 'Ζήσε το μπάσκετ'. Particle character VFX for Mr OPAP.
01 / The Creative Challenge
The creative challenge was to turn the central campaign idea into a visual language that reads immediately and holds together from shot to shot.
The next project people stop for could be yours.
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