THE IDEA
From screen to conversation.
Foivos is a sleep coach you can actually talk to. For Media Strom we built a real-time AI character who listens, answers and recommends — on the e-shop, inside the 3D bed configurator we also created, and here on a street-level screen where passers-by stop mid-walk to have a conversation. Language detection, live product knowledge and a human presence on screen, running continuously. Greece's first AI sleep coach, and a Grand Winner at the AI in Marketing Awards 2026.
01 / The Creative Challenge
The creative challenge was to make a live AI interaction feel immediate, useful and human — not like a technology demo. The experience had to read clearly in seconds, while still feeling like a real conversation.
PROJECT INFO / VERIFIED
The next project people stop for could be yours.
LET’S TALK ↗