THREEDEERSTHREEDEERSCREATIVE STUDIOLet's talk
THREEDEERSWORK / BRUTAL FRUIT SPRITZER - MAKE THE MOMENT BLOOM
Brutal Fruit Spritzer - Make the Moment Bloom — film still

Brutal Fruit (Heineken Beverages South Africa)

BRUTAL FRUIT SPRITZER - MAKE THE MOMENT BLOOM

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BRANDBrutal Fruit (Heineken Beverages South Africa)
DISCIPLINEFood / CGI
YEAR2025
FILM0:15

THE IDEA

A new visual direction for a new bottle.

We partnered with the Joe Public team in Johannesburg to bring Brutal Fruit's new bottle launch to life. The brief was ambitious: create a polished new visual direction using our hybrid workflow, which blends traditional craft with next-generation digital and AI tools. The end result? A fresh visual direction for Brutal Fruit and a suite of visuals we're genuinely proud of.

01 / The Creative Challenge

The brief was ambitious: a polished new visual direction, built for the launch of a new bottle.

02 / The Contribution of THREEDEERS

A hybrid workflow that blends traditional craft with next-generation digital and AI tools, producing a suite of visuals for the brand.

PROJECT INFO / VERIFIED

AGENCYJoe Public (Johannesburg)
PRODUCTIONTHREEDEERS
THREEDEERS ROLEAI + CGI product imaging, Visual direction, and Motion

The next project people stop for could be yours.

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