THREEDEERSWORK / BRUTAL FRUIT SPRITZER - MAKE THE MOMENT BLOOM

Brutal Fruit (Heineken Beverages South Africa)
BRUTAL FRUIT SPRITZER - MAKE THE MOMENT BLOOM
▶ Watch filmTHE IDEA
A new visual direction for a new bottle.
We partnered with the Joe Public team in Johannesburg to bring Brutal Fruit's new bottle launch to life. The brief was ambitious: create a polished new visual direction using our hybrid workflow, which blends traditional craft with next-generation digital and AI tools. The end result? A fresh visual direction for Brutal Fruit and a suite of visuals we're genuinely proud of.
01 / The Creative Challenge
The brief was ambitious: a polished new visual direction, built for the launch of a new bottle.
02 / The Contribution of THREEDEERS
A hybrid workflow that blends traditional craft with next-generation digital and AI tools, producing a suite of visuals for the brand.
PROJECT INFO / VERIFIED
AGENCYJoe Public (Johannesburg)
PRODUCTIONTHREEDEERS
THREEDEERS ROLEAI + CGI product imaging, Visual direction, and Motion
The next project people stop for could be yours.
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