ΝΟΥΝΟΥ BASKETAKI

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BRANDΝΟΥΝΟΥ (FrieslandCampina Hellas) — Μπασκετάκι programme

DISCIPLINEFood / CGI

YEAR2018

OUTPUTFilm

THE IDEA

Make texture impossible to ignore.

Hercules the lion, a basketball star and a toast to milk. Mascot CG for ΝΟΥΝΟΥ Μπασκετάκι.

01 / The Creative Challenge

The creative challenge was appetite and material realism: texture, motion and product detail had to feel tactile enough to sell the image before the viewer thinks about the technique.

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